How Airtable Manages its 46,000-Person Community
An event summary from our November 2022 event with Jordan Scott
On Thursday we spoke to Jordan Scott, who is the Head of Community at Airtable, a product used by more than 300,000 organizations, and with a community now over 46,000 people strong!
During the interview, Jordan told us all about:
How the team and community structure has evolved over time
The objectives they use when designing community interactions
The biggest pain points and opportunities they’ve experienced
How their community team collaborates with the rest of the business
How they nurture community engagement and reward top community members
Their approaches to metric-tracking and attributing business impact
The importance of community in customer retention and business growth
The core items she would advise startups to focus on as they begin building their communities
This was a re-posting of a past Community Hacked newsletter from a different platform. As of March 2023, Community Hacked has been set up as a learning institution for community-builders, by community-builders.
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